Clairol Professional liquicolor permanente is the Winner of “Best Haircolor” in the 2011 Health Beauty Awards by Health Magazine!
The first-ever haircolor to win a ‘Health Beauty Award’, a panel of experts rated Clairol Professional liquicolor permanente superior in product innovation, healthy ingredients and results. Beating out over thirty other entrants, liquicolor permanente, the reinvented Miss Clairol, delivered on all counts with its SOY4PLEX technology that delivers up to 84% more deep conditioning than the leading professional cream color and results boasting the four signs of healthy-looking color: reflective shine, multi-dimensional shades, long-lasting results and deep conditioning.